AI for Support Portals

2025AISupportforPortals

AI for Support Portals

Al Hahn
Executive Director
The Association of Support Professionals

Support Portals are a necessity today. Users won’t call support unless they are very desperate and making them desperate is not the way to keep them happy. They prefer to self-serve, mostly using their phone. Companies that understand this are putting significant effort into building portals for self-service that are getting closer to effortless every day. Among the tools used for this, AI is the hottest trend in the marketplace right now. This year, several of our ASP Best Support Website award winners were noted for their AI uses. It can be challenging to pick out the right forms of AI for specific support functions. however.

Indeed, AI has been changing rapidly. ASP researched this over the past two years but before we could publish our research, things kept changing. Just a short time ago learning management was being used. At that time, it took many months to years to develop a support application that had high enough accuracy to be helpful. Then ChatGPT came out and things rapidly went crazy. Generational AI could develop a useful support application in just a few months. More recently, we are seeing the use of Agentic AI for self-service portals. So which AI tools are best for what functions?

On September 10th at 11:00AM Pacific time I will interview Vishal Sharma, Chief Technical Officer of SearchUnfity. We will be talking about the use of Agentic AI for Support Websites. Vishal is knowledgeable about all of the AI types being used for support. For ASP members and friends this webinar will help to clarify what can be a confusing area. Based on what I see the Best support sites doing today, you need to embrace AI and start using it for support immediately. Many companies are there already and you cannot afford to fall behind. The state-of-the art is moving at a historic rate for support.

Related Posts

The ASP Extends Member Access to Enhanced Support Industry Research

The Association of Support Professionals (ASP) and ServiceXRG are pleased to announce a partnership to enhance and extend the quality and availability of support industry research. Through this partnership, ServiceXRG and the ASP will collaborate on the development of new Support industry research studies and extend access to research reports, playbooks and articles to ASP members.

Improve Customer Experiences by Understanding What Users Want and Need

The ability for a service organization to maintain an acceptable level of customer satisfaction and deliver a reasonable customer experience begins with a company’s understanding of what its customers need, want, and expect. When customer expectations are not well known or more importantly not managed – the instances of dissatisfaction will rise. This article describes the factors that affect customer satisfaction and experience levels.

Salesforce Trailhead

Salesforce Trailhead is a self-paced, online learning platform provided for free to anyone. The platform offers learning on a growing portfolio of Salesforce topics, as well as a variety of other non-Salesforce-specific skills individuals need to be successful in today’s technology landscape. For some companies walking away from training revenue would be unthinkable. This is a bold customer-success focused strategy with benefits to Salesforce, Salesforce professionals and anyone that wants to develop technical and professional skills. Learn more about Salesforce Trailhead.

First Contact Resolution (FCR) Benchmarks

The industry average First Contact Resolution rate is 53.7%, an interesting yet meaningless number for determining what your FCR performance level should be. First contact closure is influenced by so many factors that an industry-wide average does not provide a sufficiently accurate benchmark from which to determine what your FCR performance level should be. Benchmarks at best suggest the “vicinity” for your performance. This article offers industry average FCR rates organized by common product characteristics to offer a guideline for suggesting FCR performance levels.

Taking the Top Ten Report Into a New Era

This year was our 21st competition of support websites and based on the learning from all these past years, we made significant changes to our scoring model. With the 2019 Top Ten Report soon to be published, we’re excited to announce some changes and improvements to the report itself and ASP as a whole which will help deliver ever more value to our members.

About the Author: