Customer Success + Support: A Natural Partnership

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Customer Success + Support: A Natural Partnership

By Paul Esch, Director of Strategy & Business Development of TSANet: TSANet

Customer Success + Support: A Natural Partnership

The Association of Support Professionals held an online conference Oct 6, 7 and 8th that looked at the benefits of aligning Customer Success and Support activities. During these three days, experts talked about how Customer Success and Support can work together for both the Customer and the Company. This blog highlights the first session from Mikael Blaisdell, Founder & Executive Director, The Customer Success Association.

Session Summary

Customer Success + Support: A Natural Partnership In the software as a subscription era, staying in close touch with your customers and thoroughly understanding their needs isn’t an option. It’s a bedrock requirement if you want to stay in business over the long term. What information do you need to have in order to maintain a healthy connection? Who will gather it, and who will do the ongoing analysis that will enable your company to succeed?

Session Speaker

Mikael Blaisdell, Founder & Executive Director, The Customer Success Association, Publisher of Customer Success Central. mblaisdell.com

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Select the link below to access the conference recordings

ASP 2020 Conference Recordings

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